Director Of Branded Sales--Norse Roots, Logan

Base pay range
$80,******/yr - $95,******/yr
Additional compensation types
Commission
Financial Controller at SnackCo Of America
About Norse Roots
Norse Roots is a fast-growing premium snack brand specializing in kettle-cooked potato chips fried in 100% beef tallow.
We're building a disruptive national brand and are actively expanding into regional and national retail chains.
We're looking for an experienced
National Retail Sales Manager / Director of Sales
to lead chain account expansion, promotions, and key retail relationships.
Responsibilities
Drive national and regional retail expansion across grocery, natural, specialty, and club channels
Open new retail accounts with major chains
Manage key accounts and broker relationships
Lead retail promotions, pricing strategy, and trade spend planning
Develop and execute sales forecasts and category growth strategies
Negotiate distribution, pricing, resets, and promotions
Coordinate with supply chain, marketing, and production teams
Represent the brand at trade shows and buyer meetings
Report directly to company leadership and contribute to strategy
Qualifications
3–10+ years experience
selling into national or regional retail chains
Proven success in food, CPG, or consumer brand sales (preferred)
Strong existing buyer relationships a plus
Experience managing brokers and distributors
Track record of opening new retail chains
Skilled in promotion planning, retail negotiations, and deal structuring
Self-starter who thrives in growth-stage environments
Willing to travel for buyer meetings and shows
Excellent communication and relationship-building skills
Preferred Experience
Food or CPG industry
Natural/Organic or specialty retail
Club retail (Sam's, Costco), grocery, or big box
Launching emerging brands into chains
Managing national promotions
Compensation
Commission / performance-based bonuses
Growth incentives & long-term opportunity
(Final package depends on experience and role level.)
Why Norse Roots?
We are the largest manufacturer of beef tallow chips and currently the only ones that have the capacity to supply several national chains.
Fast-moving brand with national ambitions
Direct access to leadership
Growth-stage opportunity with serious upside
Brand with cultural identity and strong consumer appeal
Seniority level
Director
Employment type
Full-time
Job function
Sales and Business Development
Industries
Food and Beverage Manufacturing and Food and Beverage Retail
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