Director Of Product Development, Ferndale

Key Responsibilities
Build and lead a high-performing Product Creation team across Product Design, Product Development and Product Engineering that operates in alignment with company culture and guiding behaviors
Lead the end-to-end product creation process from concept through commercialization
Contribute to overall Product Department strategy and translate it into clear priorities, plans and actions for the Product Creation team
Drive continuous improvement initiatives that strengthen product quality, execution and speed-to-market
Oversee the creation, delivery, approval and maintenance of all technical product documentation, including BOMs, Tech Packs, RSL and SOP documents
Ensure all product projects align with cost targets, timelines, quality expectations and commercialization goals
Maintain consistency of brand standards across all product projects
Ensure effective communication and collaboration with suppliers and vendor partners throughout the product creation lifecycle
Day-to-Day Responsibilities
Organize and manage workflow across the Product Creation team, monitoring timelines, priorities and deliverables
Partner cross-functionally with Product, Design, Engineering and external vendors to keep projects on track
Review technical product information and ensure accuracy and completeness of documentation
Communicate technical requirements, expectations and updates clearly to internal teams and external partners
Evaluate current workflows and implement process improvements to increase efficiency and reduce complexity
Facilitate collaboration between design, development and engineering functions to support innovation and execution
Preferred Experience and Attributes
8+ years of progressive experience in product creation, technical development or commercialization within a consumer products environment
Experience working with modern product creation tools and platforms, including PLM systems, CAD tools and Adobe Creative Suite
Strong leadership skills with the ability to build trust, create clarity and lead high-performing technical teams
Experience managing complex product creation workflows, cross-functional partnerships, and supplier relationships from concept to market
Strong understanding of product timelines, cost targets, quality standards and commercialization requirements
Highly organized with strong communication skills and the ability to translate technical information into clear actions
Solutions-oriented mindset with a focus on continuous improvement, operational efficiency and innovation
Experience in footwear, insoles, orthotics, outdoor, performance, wellness or related product categories strongly preferred